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April 25, 2013
All television networks gauge their show’s popularity through a system of ratings. Prime-time ratings are important because advertisers pay a premium to buy time to pitch products during a show — you know, commercials. The United States uses a system founded by Arthur Nielsen, who began analyzing brand advertising first in radio and then in [...]
The things Gen-Xers remember as second nature to the TV industry — prime time, cliffhangers, hours wasted in front of “the idiot box” — Millennials may not remember at all. With new TV technology, prime time is gone. For the most part, so too are the agonizingly (or at least, annoyingly) long waits between seasons [...]
The 2013 Consumer Electronics Show (CES) revealed and showcased the latest TV technologies. This year, the focus was on the latest HDTV evolution: OLED TV. This new technology is the most notable advancement in TV production since HDTV first burst onto the market. OLED has just stepped up the game, with various major manufacturers developing [...]
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