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America’s Most Popular Marvel Movies

America loves The Avengers, Iron Man, and Black Panther the most. But how do Marvel movies fare regionally in the US?

Which is the best Marvel movie? What celluloid superhero saga do American true believers believe in most? We polled 1,126 Americans to see what the country thought collectively, and then we separated the results by the nine geographical regions of the US. Think of it as the popular vote vs. the electoral vote, without the consequences.

Most popular Marvel movies across the nation

The Avengers received 10.89% of total votes countrywide, making it America’s most popular Marvel movie. Iron Man follows in second place with 9.22% of the vote, and Black Panther—the highest-rated Marvel movie on Rotten Tomatoes (96% on the Tomatometer)—took third place with 8.44%.

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You can watch all of the Marvel movies mentioned here on Disney+.

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Most popular Marvel movies by region

Now that we know what Marvel movie the collective country has cue’d up on Disney+, let’s see how Marvel movies fare geographically by region in the US.

The Avengers (five regions)

The Avengers is the most popular Marvel movie in five different regions: East North Central, East South Central, South Atlantic, West North Central, and West South Central.

In simpler terms, that’s all of America’s Heartland plus the South. In even simpler terms, it’s half the country. Wow—but that’s really only true in terms of land mass, since these aren’t the most populous states.

Avengers: Endgame (two regions)

The film taking the second-highest number of US regions is the fourth Avengers film, Avengers: Endgame. The Mid-Atlantic and Mountain regions—two disparate parts of the country separated by the Heartland—picked it. Interestingly, Endgame happens to be the film that killed off [REDACTED].*

(* Iron Man. It’s Iron Man.)

Iron Man and Spider-Man: Far From Home (one region each)

Only the Pacific chose Iron Man as its #1 Marvel movie. So it looks like laid-back, socially conscious Californians and Pacific Northwesterners, plus Alaska and Hawaii—two states with very different definitions of chill—prefer billionaires in super-suits.

Spider-Man: Far From Home claimed only New England—and we think we know why. The new Spider-Man (Tom Holland) had big shoes to fill, just like New England did back in what we call “The Day,” and New England can relate. (Seems like solid reasoning, yeah?)

Final take

Countrywide and regionally, the big winner is The Avengers. That doesn’t mean we’ll see a group presidency in the US any time soon. Besides, we’d need to involve other interested parties—like the DC Universe—in the election, and we’re actually kinda sick of the two-party system. Luckily, no matter your favorite, you can watch all of the movies mentioned on Disney+.

Most popular Marvel movies by region

Map of the most popular Marvel movies by region, results shown in table below
Region Most Popular Second-most Popular Third-most Popular
Pacific Iron Man The Avengers Black Panther
Mountain Avengers: Endgame Guardians of the Galaxy The Avengers
West North Central The Avengers Avengers: Endgame Iron Man
West South Central The Avengers The Incredible Hulk Guardians of the Galaxy
East North Central The Avengers Guardians of the Galaxy Black Panther
East South Central The Avengers Spider-Man: Far From Home Iron Man
Middle-Atlantic Avengers: Endgame Black Panther The Avengers
South Atlantic The Avengers Iron Man Black Panther
New England Spider-Man: Far From Home Iron Man Avengers: Endgame

Top 10 most popular Marvel movies across the nation

Chart depicting America's favorite Marvel movies, results shown in following table
Rank Marvel movie % of Votes
1 The Avengers 10.89%
2 Iron Man 9.22%
3 Black Panther 8.44%
4 Guardians of the Galaxy 7.78%
5 Avengers: Endgame 4.78%
6 Ant-Man 4.44%
7 The Incredible Hulk 4.22%
8 Spider-Man: No Way Home 4.22%
9 Spider-Man: Far From Home 3.78%
10 Avengers: Infinity War 3.33%

This content was produced by and is in no way sponsored, endorsed or administered by, or associated with, Marvel, Disney, or any property mentioned.


We polled 1,126 Americans about their media preferences. We then segmented the Americans who had a favorite Marvel movie into 9 regions.

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