Bottom line: Roku Ultra is powerful but not pricey
As the name suggests, the Ultra is Roku’s top-of-the-line streaming device—and it lives up to the title. It doesn’t look much different from the original matte-black squares from the dawn of Roku (yes, streaming was a thing back in 2010), but the Ultra is a fully-loaded modern powerhouse.
Streamers like Amazon Fire TV Cube and Apple 4K TV pose serious competition, but the Ultra is equal to either of them (minus exclusive Amazon and Apple features) and yet still cheaper. If you’re past the rookie cord-cutter stage and ready to go all-in on streaming, the Roku Ultra could be for you—especially if you don’t care about those Amazon and Apple features.