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WOW! Internet Review 2021

WOW! is one of the fastest (and cheapest) cable internet services in the Midwest and Southeast.

Fast plans, low prices

Price: $$39.99–74.99/mo.
Internet speeds: 100–1,000 Mbps

Recommended plans
Internet 100
Internet 1 Gig
Price Download speeds up to Upload speeds up to Pick a plan
$39.99/mo. 100 Mbps 10 Mbps View plans
$74.99/mo. 1,000 Mbps (1 Gbps) 50 Mbps View plans

Is WOW! any good?

WOW! provides cable internet service to nine states in the eastern half of the US, despite the acronym standing for “Wide Open West.” Its internet plans are fast (ranging from 100 Mbps to 1,000 Mbps) and relatively cheap ($39.99 to $74.99 a month). So far, so good for WOW!

WOW! has other perks besides fast, inexpensive internet, like no-contract plans and whole-home Eero mesh Wi-Fi upgrades. In the world of cable internet, WOW! is a viable contender among larger companies like Xfinity and Spectrum (and the name is more fun, too).

WOW! pros and cons


  • Fast internet speeds
  • Inexpensive plans


  • Average TV prices
  • Limited availability

WOW! internet plans and prices

Price* Download speeds up to Upload speeds up to Details
$39.99/mo. 100 Mbps 10 Mbps View plans
$44.99/mo. 200 Mbps 20 Mbps View plans
$54.99/mo. 500 Mbps 50 Mbps View plans
$74.99/mo. 1,000 Mbps (1 Gbps) 50 Mbps View plans

*With enrollment in AutoPay and paperless billing. Equipment and speed availability vary by area. Data effective as of post date. Offers and availability may vary by location and are subject to change.

WOW! doesn’t bother with plans below 100 Mbps of upload speed, which is essentially the baseline for keeping an internet-hungry household humming. The chances of encountering data logjams between multiple users decrease as speeds increase, which makes WOW!’s 1 Gig plan pretty attractive for the price.

Since WOW! internet is delivered over coaxial cable, its upload speeds are a fraction of its download speeds—something to consider if you’re working from home or running a business. With fiber-optic internet, you get equal download and upload speeds, allowing for easier and faster transfers of large files and smoother video-conferencing. Fortunately, WOW! does have fiber internet plans for businesses in limited areas.

A note on advertised speeds: you don’t necessarily get the amount you see at sign-up with any provider. “Up to” means you could achieve that speed through a directly wired Ethernet cable connection, but not with Wi-Fi; the convenience of wireless may cut that number by almost half.

WOW! internet plus TV bundles and prices

Price* Download speeds up to Channel lineup Phone type Details
$74.99/mo. 100 Mbps 32+ Add for $9.99/mo. View plans
$124.99/mo. 100 Mbps 158+ Add for $9.99/mo. View plans
$134.99/mo. 100 Mbps 275+ Add for $9.99/mo. View plans

*With enrollment in AutoPay and paperless billing. Equipment and speed availability vary by area. Data effective as of post date. Offers and availability may vary by location and are subject to change.

If you’re looking to bundle your internet with a cable TV package, you’ll have several WOW! options.

WOW! tv+ is the provider’s cable TV service, and it comes in three packages: Small TV gets you exclusively local channels, Medium TV adds some basic cable channels, and Large TV includes premium cable channels along with secondary basic cable networks like MTV2 and Disney XD. The service also includes 50 hours of free cloud DVR storage.

WOW! doesn’t offer WOW! tv+ as a standalone service, so you’ll have to bundle it with an internet plan. Although WOW! tv+ isn’t the cheapest cable TV plan we’ve seen, you’ll still a decent selection of basic cable channels on the Medium TV package. You can also waive the $10 monthly TV box fee by downloading the WOW! tv+ app on the Amazon Fire TV Stick.

Alternatively, you can sign up with third-party live internet-streaming TV outlets (specifically YouTube TV, fuboTV, Sling TV, or Philo) during the checkout process. You can also bundle WOW! cable internet with digital VoIP (Voice over Internet Protocol) landline phone service for an extra $9.99 a month.

WOW! internet equipment

As with most internet service providers, WOW! gives you the option of renting a modem/router from them ($14.00 a month) or buying your own compatible third-party equipment. If you plan on being with WOW! for more than a year, we recommend buying your own modem/router—it’ll more than pay for itself in the long run.

WOW! also offers Eero whole-home mesh Wi-Fi for an extra $9.99 a month. If you’re unfamiliar, mesh Wi-Fi works like a range extender (or multiple range extenders) but doesn’t appear as separate Wi-Fi points—you’re always connected to the same network. They’re good for larger homes, but this is another piece of gear you could buy on your own instead of renting.

WOW! deals and promotions

For new customers, WOW! offers free installation, a Visa prepaid gift card, and a 30-day money-back guarantee on its internet service. WOW!’s packages are also contract-free.

Final take: Is WOW! worth it?

The prices are right, and so are the speeds—WOW! is a sweet deal if you’re in an area to take advantage of it. WOW! is comparable to, and in some cases cheaper than, the cable internet competition. And unlike the others, WOW! doesn’t lock you into a multi-year contract—a big win.

WOW!’s cable TV packages are servicable options, and we also see WOW!’s third-party outsourcing as a plus. It gives you more choices, and more choices are always good (in addition to WOW!’s four livestreaming TV suggestions, know that Hulu + Live TV and AT&T TV NOW are also available).


Does WOW! internet have a data cap?

Where some internet providers place a monthly 1 TB data cap on their service usage, WOW! doesn’t. Would you notice a difference? You’d have to really work at it to break that 1 TB ceiling, like streaming over 400 movies on Prime Video in 30 days. Possible, but not probable.

Is WOW! internet cable, DSL, or fiber?

WOW! internet service uses coaxial cables, most of which have delivered TV service since the ‘80s. It’s faster than telephone-line DSL (digital subscriber line) but slower than fiber-optic internet (though cable can sometimes match fiber’s download speeds).

Does WOW! Internet have Wi-Fi?

WOW! offers two Wi-Fi services: you can rent a combo modem/Wi-Fi router from WOW! for $14.00 per month or get its mesh Wi-Fi Whole-Home WiFi package starting at $9.99 per month.

Where is WOW! internet available?

WOW! covers nine midwestern and southeastern states, including these cities and areas:

  • Auburn, AL
  • Dothan, AL
  • Huntsville, AL
  • Montgomery, AL
  • Valley, AL
  • Panama City, FL
  • Pinellas, FL
  • Augusta, GA
  • Columbus, GA
  • Fort Gordon, GA
  • Chicago, IL
  • Evansville, IN
  • Detroit, MI
  • Central Michigan, MI
  • Cleveland, OH
  • Columbus, OH
  • Charleston, SC
  • Knoxville, TN