Be on the lookout for price hikes

Many of the most attractive offers are introductory rates that may expire after a set period. Before you commit to an Optimum plan, look into whether the price is “locked in” for a year or more, and if it will jump to the standard rate once the promotional window closes.

Keep an eye on the fine print

Optimum frequently sweetens the deal with extras like prepaid gift cards, free premium channels, and/or included smartphones. These can add a lot of value, but they usually come with specific requirements, including registering for the perk within a specific timeframe. Make sure you know the steps to actually claim those rewards so you don’t let good money go down the drain.

(Psst—I recommend peeking at the disclaimers below for all the fine print deets on how to redeem.)

Account for equipment and install fees

The monthly price you see promoted by providers often excludes the cost of the hardware. Check to see if the deal includes a free modem, router, or TV box, or if you’ll be charged a monthly rental fee for each piece of equipment. Additionally, look for “professional installation” fees—some deals waive these costs if you choose a self-install kit or sign up online, which can save you a significant chunk of change upfront.